Creating and end to end experience where a company can manage, communicate, and interact with their employees in the hospitality industry to better understand how to support each event with the best foot forward, while also understanding who is excelling and who isn’t.
The research phase began with surveying and a day-in-the-life analysis of 50 users, both managers and contributors: cooks, bartenders, servers and dishwashers. The users were analyzed to get a deep dive into their position, how they interact with one another, expectations, pain points, etc., in order to drive empathy and next steps in the process.
With the data documented and on top of mind, I was able to establish a clear understanding on how to move forward, which will later translate into personas. The findings and takeaways from the survey and day-in-the-life are as follows:
Below are various wireframes and flows to highlight the user journey, experience and features. At this particular step in the design process, it allows me to work through the complexities of aligning the different personas with functionality in order to develop a cohesive experience.
Based on the research, functionality that is in scope for MVP as follows: add employees to an event, a journey to rate the employees, ability to create, update and view a profile, integrate a scheduling/calendar feature to self-organize and communicate event times, and a notification feature to notify users of upcoming events, manager feedback, and communication between the managers and employees.